If you are a homeowner who is looking to have an edge at selling your property, then you should learn how to think and market like a real estate agent. With so many resources available these days, you can succeed at the tasks of a home sale which used to be a domain exclusive to agents. You can learn how to price your home right, you can learn how to stage your home, and you can learn about marketing strategies that will help sell your home fast.
So if you are an FSBO seller, here are some helpful tips that you can use to achieve the same results as real estate agents.
1) Harness the Power of MLS
Using the Multiple Listing Service (MLS) is crucial to getting maximum exposure for any listing. After all, this is the tool that agents use themselves to get their job done. The MLS helps you find cooperative brokers working with potential buyers who could be interested in your home. So you should get on your local MLS so that your property will be in front of the entire buyer agent community.
2) Advertise Some More on Home Buying Sites
Real estate agents don’t solely rely on the MLS. Agents also advertise through the internet to cover all possible online bases. Just like them, you should post creative and informative ads on reputable property sites so that you can reach a broader audience.
For a successful online listing, you should incorporate compelling property photos that accurately depict your home. Remember that your home’s visual impact will leave a lasting impression on any potential buyer. So highlight the unique features of your home that make it special, because these images will help your potential buyers imagine living in what could possibly be their future home.
3) Prepare for Your Open House
Many FBSO sellers fail at their open houses because they think that sticking an “Open House” sign out in the yard is all they need to do. You need to give yourself enough time to prepare for your open house. If your property needs minor repairs that your budget can handle, then have these patched up. Make sure to thoroughly clean your home and get rid of all the bulky items that make your home look cluttered. You can also read some home staging tips online, so that your home is as perfect as it can be on the day of showing. Remember that your goal is to make your potential buyers feel like they can move in at once.
4) Try Traditional Marketing Methods and Networking
Although the internet has changed a lot of aspects about home selling, real estate agents still know that connecting with people personally can do wonders for a sale. If you mail fliers to your neighbors or post ads at your community newspapers, you get to connect with people a little more personally. These people could very well end up telling other people about your home.
With these tips, your home will get the same exposure as other properties handled by agents. But if you don’t happen to have the time to do any of these, consider selling your home to top real estate investors like Blue Hen Homebuyers. We at Blue Hen Homebuyers are willing to take your property off of your hands, no matter what condition it is in. You don’t need to get on your local MLS, or create advertisements, or prepare for an open house. At Blue Hen Homebuyers, transactions are incredibly fast and easy. So if you need to sell your house in Jacksonville, contact us at 910-802-2222 or [email protected] today!